Special Holiday Issue

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You Are your Brand: Defining a Personal Leadership Style
Brand you could change the way you work

Consider your holiday hiatus an opportunity to examine, refine or recreate your personal brand.

As the popular press continues to run articles about women 'opting out' of the competitive corporate world, many people are joining the debate over what it takes for women to succeed in corporate America today. So it was no surprise that one of the most crowded sessions at the recent Wharton Women in Business conference was the panel on women and leadership, in which panelists and moderator tackled the thorny issue of whether women truly do work and lead differently than men.

How do successful women develop their own personal brand, and how does it affect your leadership style? This is the question posed to the panelists at the "Walking the Leadership Tightrope" at the Women in Business Conference.

One panelist's advice was this: Anything that happens to force you to do serious, painful self-examination is a good thing. Remember that it's not about banking or consulting, it's about you - what you have accomplished, finding out what you love. In the end, you could get married, you could get divorced, your company could dissolve. Regardless, you have to know who you are and what makes you go."

As a woman who started 2004 by walking through the crucible of leadership, I instantly connect with the panelists response. I can confidently state that as the holidays approach, I find that I am grateful to have had the opportunity to practice introspection subsequent to that event. I have emerged a stronger person because of it and more certain of my own personal brand. To learn more about "Walking the Leadership Tightrope" More...

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Empowering Your Destiny

This month's Empowering Question

"What can I notice right now that helps me identify my personal brand?"

This month's Empowering Affirmation

"I am working hard to reach my biggest goal now. I learn something valuable every day in pursuing my goal. I am becoming more today than I was yesterday. I love reaching for and achieving the goal of defining my personal brand.

Recommended Reading This Month

How do you define success? Who do you wish to become? What is important to you?

As you begin the journey of self-creation, pause for a moment and identify what is important to you. Family might be your top priority; or perhaps raising well-adjusted healthy children who will contribute meaningfully to society is where your interests lie.

At this moment, your career, a career change, finally getting your degree, starting a business or achieving a stress free life is your reason for self-creation. As you define your personal brand you may find you need to recreate yourself.

This would make a wonderful gift this holiday season for you, your daughter, your grand daughter, or a teen in your life.

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